Box Office: ‘No Strings Attached’ on Pace for a good $20M Weekend

Box Office: ‘No Strings Attached’ on Pace for a good $20M Weekend

Ashton Kutcher/Natalie Portman rom-com directly on monitoring with $7.3M Friday; “Green Hornet” and “Dilemma” both set to drop just below 50%

Update saturday:

Ivan Reitman-directed romantic comedy “No Strings Attached” started sturdily to $7.3 million Friday, in accordance with studio quotes, placing the R-rated Ashton Kutcher/Natalie Portman movie on speed to fit pre-release monitoring projections of approximately $20 million.

Budgeted at $25 million, “No Strings” debuted in 3,018 theaters with softish reviews (49 percent on Rotten Tomatoes), but tracking that is great females under 25, with 57 percent of this demographic expressing “definite interest” in seeing the film, based on one monitoring company.

Sony’s “The Green Hornet” completed in 2nd spot Friday with $7.3 million. The $130 million Seth Rogen 3D action movie should cross the $60 million mark domestically because of the end regarding the week-end, while experiencing a week-to-week fall of under 50 per cent, if projections endure.

Universal friend comedy “The Dilemma” is with in 3rd spot having a believed $3 million on Friday.

The Ron Howard-directed film, which stars Vince Vaughn and Kevin James, is anticipated to bring in over $9 million this week-end and additionally drop significantly less than 50 % from the premiere week.

Overall, the domestic field workplace continues to speed down around 30 % over just last year’s “Avatar”-led performance.

Friday here’s how the top 10 finished:

“No Strings Attached” ($7.3m) “The Green Hornet” ($5.1m) “The Dilemma” ($3.0m) “The King’s Speech” ($2.1m) “True Grit” ($2.1m) “Black Swan” ($1.8m) “The Fighter” ($1.2m) “Little Fockers” ($1.2m) “Tron Legacy” ($928k) “Yogi Bear” ($740k)

Thursday preview:

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